Page 88 - Graphic Design and Print Production Fundamentals
P. 88
76 Chapter 3. Design Elements, Design Principles, and Compositional Organization
Single-Column Grid
Figure 3.31 Single-column grid
A single-column grid is an excellent approach if the content a designer is working with is formatted in
a simple manner (see Figure 3.31). Content that is appropriate for a single-column grid consists of main
text for the text block, a few levels of display type, possibly some images, and finally page numbers.
The main column of this style of grid must sit properly on the page, held in place by the negative space
that surrounds it. To determine the right amount of negative space on the top, bottom, and sides of
the page, a designer usually considers facing pages as a spread. In books and magazines, the two-page
spread, not the individual page, is the main unit of design. The designer determines the right amount
of negative space on the top and bottom, gutter (inside margin), and outside edge. The spread is often
symmetrical, and the pages mirror one another.