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                                   Chapter 8

                    Myth, Misunderstanding & Stigma

                            Robert B. Kahn, Ph.D.


      The continued hesitation by many to recognize addiction as a medical
      disease may be symptomatic of a societal ambivalence about the use
      of drugs.  Many Americans regularly consume some psychoactive
      drugs including alcohol, cigarettes, and caffeine, as well as
      prescription medications - especially for anxiety and depression.
      Anti-anxiety medications alone, for example, accounted for $1 billion
      in expenditures in 1996 and an estimated 100 million prescriptions
      were written in 1999.

      Understandably, few people can identify themselves with injection
      drug users and consequently there is little empathy or compassion for
      them.  This dynamic is only one of  several factors that can lead to
      myth and misunderstanding about  opioid addiction and methadone
      treatment.  Interestingly, this dynamic seems to lessen significantly for
      the use of alcohol or prescription  drugs and, to some extent, with
      tobacco, marijuana, or even cocaine.  Presumably, this is because more
      people are familiar with, and therefore can more easily identify with,
      these types of drug use, as they have become more of a social norm
      compared to injecting heroin.
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